This is Me

Brand builder, Marketing Strategist, Problem Solver

With 20 years experience, I’ve helped brands grow, thrive, and stand out -whether that meant launching campaigns, building brands from the ground up, or leading dynamic marketing teams.

I've worked across B2C, B2B, retail, e-commerce, startups, scale-ups, mid-sized to global companies -and in industries ranging from fashion, lifestyle, housewares, tech, and design to food & wine, insurance, electronics, sports and entertainment. If it has a product or a story to tell, I’ve probably marketed it.

I've had the best of both worlds: working in small companies where I had a hand in every aspect of the business and leading teams in large organisations where collaboration across departments was key. No matter the size or stage of the company, I know how to craft a brand strategy that resonates, drives engagement and delivers results.

If you need a strategic thinker with deep industry experience, creative vision and the ability to turn ideas into action, let’s talk